INK News 2 min read
Andrea Slaydon Using INK on Laptop

Me kicking butt using INK -- this content eventually ended up in SERP #3

You may be writing great content — but is anyone reading it?

This is what I was always asking myself. As a professional writer for all types of clients, I have written hundreds of articles over the years. But back then, I didn’t really consider the SEO strategies behind each piece of content.

Once I started writing for SEO purposes, my content was immediately taken to the next level. Looking back now, I can’t imagine writing anything without using INK. It takes the guesswork out of trying to figure out what keywords work best and how to best optimize my work.

Andrea Slaydon Using INK on Laptop
Me kicking butt using INK — this content eventually ended up in SERP #3

As a seasoned writer, encountering “writing for SEO” for the first time was a challenge. Yet, INK made it simple to include this element in my writing.

I turn in projects confidently, knowing the clients for which I write will get the best SEO results possible. I am proud of my work! The thought of trying to figure out Google and stay ahead of the constant algorithm changes seems daunting — and way over my head.

Luckily, I don’t have to worry about that. I can focus on what I’ve always been good at: using and tweaking language to create a pleasant experience for the reader.

With INK, I know the content I create is the best both for the reader and the crawler.

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Alexander De Ridder

Co-Founder of INK, Alexander crafts magical tools for web marketing. He is a smart creative, a builder of amazing things. He loves to study “how” and “why” humans and AI make decisions.

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